WOW Cookie Policy

The privacy and security of your data is extremely important to us. In this policy, we provide an overview of what cookies are, how we use cookies and what data is collected by cookies.

For further information on cookies, including how to see what cookies have been set on your device and how to manage and delete them, visit www.allaboutcookies.org.

What are cookies and why do we use them?

Cookies are text files containing small amounts of information which are downloaded to your device when you visit a website. Cookies are then sent back to the originating website on each subsequent visit, or to another website that recognises that cookie. Cookies are useful because they allow a website to recognise the device you are using and provide you with a better website experience.

Web beacons (also known as internet tags, pixel tags and clear GIFs) are a similar technology which typically uses transparent graphic images placed on a site to gather information about a user. Web beacons are used in combination with cookies to measure the actions of visitors on websites. We make use of both cookies and web beacons when you visit our website and refer to the technologies together as“cookies” throughout this policy.

Cookies in themselves do not identify the individual user, just the computer or mobile device you are using via a randomly generated identifying tag.

How we use cookies and other technologies

The cookies we use on our website fall into four categories being strictly necessary, performance, functional and targeting.

1. Strictly Necessary

These cookies are essential to enable you to move around our website and use its features, and to us being able to operate and maintain our website. These cookies don’t gather information about you that could be used for marketing or remembering where you have been on the internet. This category of cookies cannot be disabled.

Our uses of strictly necessary cookies include:

remembering information you've entered on order forms when you visit different pages in a single web browser session;
remembering what you’ve ordered when you get to the checkout page; and
identifying you as being logged in to our website.

2. Performance

These cookies collect information about how visitors use our website, for instance which pages visitors go to most often, and if they get error messages from web pages. These cookies don’t collect information that personally identifies a visitor. All information these cookies collect is aggregated and therefore anonymous. The information is only used to improve how our website works. Some performance cookies are managed for us by third parties, but we don't allow the third party to use the cookies for any purpose other than those listed below.

We use performance cookies to:

provide statistics on how our website is used;
see how effective our adverts are;
help us improve the website by measuring any errors that occur; and
test variations of design to improve customer experience and site performance

We use a third-party analytics service, Microsoft Clarity, to help us understand how you use our website. This service collects data from your interactions with our website, including session recordings, heatmaps, and funnel tracking. To enable this functionality, Microsoft Clarity places first-party cookies on your device. You may withdraw your consent to these cookies at any time. For more information about how Microsoft collects and uses your data, visit the Microsoft Privacy Statement.

3. Functional

These cookies remember choices you make on our website to improve your experience and provide enhanced, more personal features.

You can decide whether or not these cookies are used, but preventing them may mean we can't offer you some services or that you do not receive the full functionality of our website.

4. Targeting / Advertising

Our website features tracking technology installed by us and operated by trusted third-party advertising services to place cookies on your device. These third-party advertising services include Facebook, Google Ads, and Google Analytics. These cookies allow us to better understand your browsing on our website and deliver content and advertising that is better targeted, and more relevant to you. Sometimes these include remarketing cookies, which mean that we can continue to show ads to you on other websites that form part of the Google Content Network and within Facebook. We are not collecting any identifiable information through the use of tracking technologies and/or third party advertising services. You can decide whether or not these cookies are used.

How to manage or opt out of Cookies

If you are in the European Union and/or the United Kingdom, you have the choice to consent to our use of any non-essential cookies. If you do not consent (to all or some forms of non-essential cookies), then these non-essential cookies will not be used.

If you are located outside of the European Union and/or the United Kingdom, you do not need to provide your consent for non-essential cookies. All cookies will be set by default. However, you can change your browser settings at any time to disable any cookies.

By using our website, you acknowledge and agree to us placing cookies on your device in accordance with the terms of this policy.

If you do not wish cookies to be placed on your device when using our website, please disable them following the below instructions.

In order to disable cookies, follow the instructions provided by your browser (usually located within the “Help”, “Tools” or “Edit” facility). Alternatively, you can visit www.aboutcookies.org for further information on how to change cookie settings across various browsers (e.g. Mozilla Firefox, Google Chrome, Internet Explorer and Safari). However, please be aware that, if you refuse or disable cookies, some of the website’s functionality may be lost.

You can opt out of almost all third-party advertising networks by updating your preferences here. Please be aware that opting out of advertising cookies won't stop you seeing adverts, just that they won't be tailored specifically to you.

Contact Information

If you have questions or comments about our Cookie Policy, want to opt out of any direct marketing activity, feel we have not adhered to this policy, or want to obtain more information about how we manage your personal information, please email our Privacy Officer, Matthew de Kimble Butler at info@worldofwearableart.com.